Every day, 32 million Americans get out of bed, put on their uniforms, and go to work. In fact, custom company shirts and apparel are one of the main reasons that the branded and decorated apparel industries are worth an estimated $40 billion.
So how do you design the perfect uniforms for your office, store, auto shop, or company? How do you decide which custom corporate apparel is right for your team? To help managers and business owners craft the perfect customized apparel for your company, we’ve identified the three most important characteristics of any company uniform policy.
Building Your Brand Through Uniforms
Although some people might not place branding at the top of their list, we think it should be the first consideration when determining your corporate uniform policy. So how do uniforms build your brand? Most importantly, numerous studies have shown that employees have better self confidence, camaraderie, and morale when wearing the same uniform.That means that embroidered golf polo shirts with your logo can greatly improve team unity, which in turn affects your employees attitude and performance. And when your employees take more satisfaction in their work, your customers will too.To accomplish this, companies choose either embroidered golf polo shirts or long-sleeved, button-up shirts. In either case, when you create custom apparel, you’re helping bring your team together on both a conscious and unconscious level. Plus, a person’s clothing helps set first impressions. Crisp, professional custom embroidered polo shirts with your company’s logo create the kind of first impression you’re looking for.
Second, it’s crucial to select uniforms that are practical for the work your employees will be doing. Remember: it’s not form over function, it’s form AND function.Formal dress shirts may not make sense for workers involved in food prep. However, they could confer a sense of authority for your managers, while regular employees wear embroidered golf polo shirts. Ultimately, it’s critical that the type of clothing is appropriate for both the workplace environment and the specific tasks your team performs.
- Professional AppearanceLastly, corporate logo apparel is pointless if it doesn’t lead to a professional appearance. Unfortunately, not all custom apparel companies are created equally. When ordering custom apparel online, you’ll want to find a company that can offer custom embroidery and other design options for the biggest clothing brands, like Nike, Adidas, American Apparel, Carhartt, Gildan, Hanes, and more.
If you’re interested in learning more about the benefits of custom company shirts, or if you’re ready to start designing custom embroidered golf polo shirts, then contact an Inked Expert to get started.